AUTO & GENERAL

Auto & General Insurance Company Limited is a South African short-term insurer founded on 1 June 1985, and is a core brand within Telesure Investment Holdings (TIH), the holding company for some of South Africa's most recognised financial services providers. TIH is itself a wholly owned subsidiary of BHL Holdings Limited, a Guernsey-incorporated international financial services group that also operates Budget Direct in Australia and Singapore, and Compare the Market in the United Kingdom.

Over four decades Auto & General has grown into one of South Africa's leading personal lines insurers, operating across vehicle, home, life, and commercial insurance. The company was a pioneer in direct insurance: it was the first insurer in the world to employ paperless, computerised risk-rating underwriting and to conduct business by telephone using voice-recording systems. Today it distributes through both a direct-to-consumer channel and a dedicated broker network.

Under CEO Alex Terblanché -- a qualified actuary appointed in October 2023 -- the company has undertaken a comprehensive brand refresh, reaffirming its strategic positioning around customer-centricity and service excellence. TIH as a group services over 11 million clients across seven countries.