Bubble Insurance Solutions
Embedded home and life insurance for the real estate sector
Overview
Bubble Insurance Solutions is a digital insurance broker founded in 2020 by Avi Gupta that specializes in bundled home and life insurance for the residential real estate sector. The company was purpose-built to serve the housing industry by making it easier for home buyers and homeowners to purchase and manage complementary home and term life insurance in a single digital experience.
Bubble operated an embedded insurance platform -- an "Insurance-in-a-Box" -- that enabled real estate companies, mortgage lenders, and housing industry partners to offer insurance directly within their workflows. The platform reduced friction at the point of home purchase by connecting real estate transaction workflows with insurance purchase and management.
In April 2025, Bubble was acquired by The Baldwin Group, a publicly traded insurance broker. Following the acquisition, getmybubble.com redirects to The Baldwin Group's personal insurance and embedded insurance pages. Bubble's embedded insurance capabilities continue under The Baldwin Group's brand.
At a Glance
- Founded
- 2020
- Headquarters
- Cupertino, CA, USA
- Employees
- 1-10
- Funding
- USD 1.75M total (pre-acquisition)
Category & Focus
Customers
- Residential real estate
- Mortgage lending
- Housing / proptech
- JPAR Real Estate (embedded insurance partner -- home insurance quotes integrated into the home-buying process)
Last updated: 2026-05-11