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Hexure

Powerful end-to-end sales automation for life insurance and annuities

Distribution & Sales Established PE-Backed
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Overview

Hexure (formerly Insurance Technologies) has transformed the insurance and financial services industry through powerful end-to-end sales solutions since 1995. The company provides digital sales automation solutions to insurance carriers and distributors, enabling digital sales journeys and seamless customer experiences.

In November 2022, Insurance Technologies rebranded to Hexure—a name derived from "hex" (signifying strength and stability) and "[S]ure" (representing their insurance legacy). The company was acquired by Thomas H. Lee Partners (THL) in 2020 and has since completed multiple acquisitions to expand its product portfolio.

Hexure received the Best Point of Sale Company award in the 8th annual FinTech Breakthrough Awards.

Products & Services

FireLight

Multi-carrier digital sales platform with straight-through-processing for all insurance applications.

Key Features

  • E-application with built-in business intelligence rules
  • Suitability scoring and compliance workflow
  • Multi-carrier platform (single solution for all carriers)
  • Back-office workflow management
  • Usage reporting and can-sell checks

Target Users: Carriers, BGAs, IMOs, Advisors

ForeSight

Life insurance illustration software for new business and in-force policies.

Key Features

  • Multi-product support (Life, Annuity, LTC, DI, Critical Illness)
  • Single, comparative, and composite illustrations
  • Customizable branding and sales templates
  • Offline/online mobility
  • Rapid product-to-market configuration

Target Users: Carriers, Advisors, Distributors

Integration Suite

Seamless connection between ForeSight and FireLight eliminates data re-entry.

Key Features

  • Automatic data transfer between illustration and application
  • API capabilities for third-party integration
  • DTCC integration for real-time can-sell checks

Target Users: Carriers, IT Teams

At a Glance

Founded
1995
Headquarters
Colorado Springs, Colorado
Employees
201-500
Funding
PE-Backed

Category & Focus

Category
Distribution & Sales
Subcategories
Digital Sales E-Applications Illustrations
Insurance Verticals
Life & Annuity
Target Customers
Carriers, BGAs, IMOs, Broker-Dealers

Customers

  • Pacific Life
  • Sagicor Life Insurance
  • Legal & General America
  • Farmers Life Insurance
  • Pulse Point Management

Last updated: 2026-03-25