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InsuranceGIG

Insurance Technology AppMarket - Making buying and selling of insurance APIs and microservices faster, cheaper, and with no risk

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Overview

InsuranceGIG is an API marketplace (AppMarket) that connects insurance technology vendors with buyers across the insurance supply chain. Founded by Michael Lebor, former Global Head of Digital Distribution and Innovation at AmTrust Financial Services, the platform enables insurtech companies to list their APIs and microservices while buyers can browse, test, and subscribe on a pay-per-use basis.

The platform addresses the fragmented nature of insurtech integration by providing a single connection point that gives buyers access to an entire inventory of data partners and RPA partners. Rather than working with one vendor at a time through lengthy integration processes, InsuranceGIG enables rapid discovery and deployment of insurance technology solutions.

InsuranceGIG operates on a transactional model where sellers receive 85% of each dollar transacted on the platform. The marketplace includes an AI Wizard and Integration Concierge Service to help buyers connect APIs, and supports drag-and-drop bundling of multiple services into custom workflows.

Products & Services

AppMarket Platform

Marketplace for browsing, testing, and purchasing insurance technology APIs and microservices.

Key Features

  • Browse and discover insurtech APIs and microservices
  • Transactional pay-per-API-call pricing
  • No long-term contracts required
  • Testing capabilities before purchase
  • 85% revenue split for sellers

Target Users: Insurance carriers, agencies, wholesalers, reinsurers

Integration Services

Tools and services to help buyers connect and deploy APIs from the marketplace.

Key Features

  • AI Wizard for guided integration
  • Integration Concierge Service for complex setups
  • Proxy integration handled by InsuranceGIG
  • Direct vendor integration support

Target Users: Buyers needing API integration support

Workflow Bundling

Capability to combine multiple APIs and microservices into custom automated workflows.

Key Features

  • Drag-and-drop workflow builder
  • Bundle multiple APIs into single workflows
  • Custom solution creation
  • Cross-vendor integration

Target Users: Insurance operations teams, IT departments

At a Glance

Founded
2021
Headquarters
[Unknown]
Employees
1-10
Funding
Seed

Category & Focus

Category
Insurtech Infrastructure
Subcategories
API marketplace insurance technology distribution integration platform
Insurance Verticals
P&C Commercial P&C Personal Life & Annuity Health Reinsurance
Target Customers
Carriers, Brokers, Agents/Agencies, MGAs/MGUs, Reinsurers

Customers

  • Fenris Digital (marketplace participant)

Last updated: 2026-03-25