InsureVision.AI
AI-powered contextual driving risk assessment using vision transformer technology
Overview
InsureVision.AI is a UK-based insurtech startup that uses vision transformer AI to analyze forward-facing dashcam video and assess driving risk in context. The company's proprietary "enviromatics" technology goes beyond traditional telematics by understanding the complete driving environment, including road conditions, traffic flow, and other road users' intentions, rather than relying solely on mechanical data like speed and braking.
Founded in 2022 by serial entrepreneur Mark Miller, InsureVision has demonstrated a 3x improvement in identifying high-risk drivers compared to traditional telematics. An independent study of 2,850 professional drivers over three months found that InsureVision's contextual approach delivered a 22.5% predictive uplift for at-fault claims, compared to just 8.3% from conventional harsh braking detection.
The company serves the insurance, fleet management, and automotive sectors, helping carriers underwrite usage-based insurance more accurately, fleet operators reduce claims through targeted coaching, and automotive OEMs meet upcoming Automatic Emergency Braking legislation. InsureVision raised $2.7 million in seed funding in March 2025 from Rethink Ventures, Twin Path Ventures, and State Farm Ventures.
Products & Services
Enviromatics Platform
InsureVision's core technology platform that uses end-to-end vision transformer AI models to analyze standard forward-facing camera footage. Unlike traditional telematics that rely on accelerometer and GPS data, enviromatics understands the full context of each driving situation, including following distance, lane discipline, situational awareness, and the behavior of surrounding road users.
Key Features
- Access and extract video from dashcams, Android Automotive vehicles, and fleet management systems
- Cloud or edge-based AI analysis identifying driver behavior and road risk patterns
- Claim prediction using learned AI models rather than heuristic rules
- Driver coaching program effectiveness tracking
Target Users: Insurance carriers, fleet operators, OEMs
FleetVision
A commercial fleet risk assessment platform launched at CES 2026. FleetVision enables commercial auto carriers to underwrite usage-based insurance policies more accurately and profitably by layering InsureVision's contextual video intelligence on top of existing telematics infrastructure.
Key Features
- Pre-binding fleet risk assessment
- Individual driver risk profiling within fleets
- Integration with existing telematics and fleet management systems
- Identification of drivers carrying catastrophic exposure
Target Users: Commercial auto carriers, fleet operators
TeslaStick
A personal lines embedded insurance product launched at CES 2026. TeslaStick leverages Tesla's built-in forward-facing dashcam cameras to provide contextual driving risk assessment for personal auto insurance without requiring additional hardware installation.
Key Features
- Uses Tesla's existing dashcam infrastructure via USB drive
- Phone-based braking event detection triggers footage retrieval
- Transformer AI analyzes driving context from retrieved footage
- B2B2C distribution model for carrier white-labeling
Target Users: Personal auto carriers insuring Tesla owners
DriverVision
An AI dashcam system launched at CES 2024, built on custom hardware based on the NVIDIA Jetson platform. Runs multiple real-time computer vision models to monitor driver behavior and flag pre-accident indicators including emotional state and road attention.
Key Features
- Custom NVIDIA Jetson-based hardware
- Real-time multi-model computer vision processing
- Driver behavior monitoring and pre-accident indicators
- GDPR-compliant global driver supervisory platform
Target Users: Fleet operators, insurance carriers
At a Glance
- Founded
- 2022
- Headquarters
- Northwich, Cheshire, England
- Employees
- 1-10
- Funding
- Seed
Category & Focus
- Category
- Data & Analytics
- Subcategories
- Telematics AI-Powered Risk Assessment Computer Vision
- Insurance Verticals
- P&C Commercial P&C Personal
- Target Customers
- Carriers, MGAs/MGUs
Customers
- Otto Cars (Europe's largest leased EV fleet operator; early adopter and trial partner)
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Last updated: 2026-03-25