Overview
Gravie is a Minneapolis-based health benefits company specializing in employer-sponsored health plans for small and midsize businesses (SMBs). Founded in 2013, Gravie has built a technology-driven model that blends innovative plan design, licensed third-party administration (TPA), and high-touch service to solve a persistent gap in the SMB market: nearly half of smaller employers do not offer health benefits due to cost and complexity.
The company operates as a licensed TPA and administers both level-funded health plans and Individual Coverage Health Reimbursement Arrangements (ICHRAs), targeting employers with 50 or more employees. Gravie's core value proposition centers on eliminating financial barriers to care -- its flagship Comfort plan removes copays and deductibles on the most common health services, resulting in zero out-of-pocket costs on 94% of office visits for members.
With over USD 413M raised across 10 funding rounds and approximately 450 employees, Gravie has grown into one of the better-capitalized companies in the employer health benefits technology space. The company reported a 97% employer satisfaction rating and a broker Net Promoter Score of 87, approximately 30 points above the industry average.
Products & Services
Comfort(R)
A level-funded health plan that removes copays and deductibles on the most common health services. Members experience zero out-of-pocket costs on 94% of office visits. Employers save an average of 15% on total premium costs. Offers both zero-cost coverage options and traditional copay/HSA plan designs.
Key Features
- Zero out-of-pocket costs on 94% of office visits
- 15% average employer savings on total premium
- Level-funded structure with risk management
- Traditional copay and HSA options also available
Target Users: Small and midsize employers (50-500 employees), distributed through insurance broker channel
Gravie ICHRA(TM)
An Individual Coverage Health Reimbursement Arrangement enabling employers to offer flexible, defined-contribution health benefits. Employers set a fixed monthly allowance; employees use it to purchase individual coverage on the marketplace.
Key Features
- Predictable, defined-contribution model for employers
- Up to 29% savings on healthcare costs at renewal
- Replaces traditional group health plan
- Flexible contribution amounts by employee class
Target Users: Employers seeking cost-predictable alternatives to group health plans
Gravie Pay(R)
A solution for managing healthcare cost obligations, enabling members to handle cost-sharing in a streamlined way.
Target Users: Members enrolled in Gravie health plans
Gravie Care(TM)
Care navigation and support services to help members access the right care, understand their benefits, and navigate the healthcare system.
Target Users: Members enrolled in Gravie health plans
At a Glance
- Founded
- 2013
- Headquarters
- Minneapolis, Minnesota
- Employees
- 201-500
- Funding
- Series G (USD 413M total)
Category & Focus
- Category
- Specialty Solutions
- Subcategories
- Employee Benefits TPA Level-Funded Health Plans ICHRA Administration
- Insurance Verticals
- Health Group Benefits
- Target Customers
- Employers, Brokers, TPAs
Customers
- 97% employer satisfaction rating
- Broker Net Promoter Score of 87 (approximately 30 points above industry average)
- Nearly all employer groups report being satisfied or very satisfied with their health plan
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Last updated: 2026-05-12