House of Insurtech
Software platform for digital insurance distribution and policy administration
Overview
House of Insurtech is a digital distribution and policy administration platform for carriers, MGAs, and new market entrants in the UK insurance industry. The company, based in Beckenham, Kent, was founded in 2020 by James Downes and Nigel Coppen ACII, who bring complementary backgrounds in digital strategy and insurance operations.
The platform offers two core products: Insurforce, a cloud-based SaaS system covering quote-and-buy, policy administration, and an underwriting API; and QUBAPI, a standalone rating and underwriting engine designed to integrate with legacy systems. Both products decouple the customer journey from the rating engine, allowing insurers to design their own digital experiences across web, mobile, and embedded channels without restructuring their core technology stack.
House of Insurtech raised approximately GBP 500,000 in a Seed round in June 2021 following earlier funding from SFC Capital. Publicly referenced clients include Activity Business Cover and Enhance Insurance Services. The company has been recognized as an InsurTech 50 company.
Products & Services
Insurforce
Cloud-based SaaS platform providing end-to-end quote-and-buy and policy administration capabilities for insurance carriers and MGAs.
Key Features
- Flexible, responsive web application for quote-and-buy workflows
- Policy administration with cloud-based configuration
- Innovative underwriting API that decouples the rating engine from the customer journey
- No-code environment for building products, integrations, and documentation
- Supports web, mobile, and embedded insurance distribution channels
Target Users: Carriers, MGAs seeking to modernize digital distribution
QUBAPI
A standalone quote-and-buy API offering a high-performance rating and underwriting engine that can operate independently or layer onto existing legacy systems.
Key Features
- Standalone or legacy-integration deployment modes
- High-performance rating and underwriting processing
- Declarative underwriting approach -- collects risk facts before calculating premiums
- Enables digital distribution without requiring a full policy administration overhaul
Target Users: Carriers and MGAs with existing core systems looking to add digital distribution
At a Glance
- Founded
- 2020
- Headquarters
- Beckenham, Kent, United Kingdom
- Employees
- 11-50
- Funding
- Seed
Category & Focus
- Category
- Distribution & Sales
- Subcategories
- Quote-and-Buy Policy Administration Embedded Insurance Underwriting API
- Insurance Verticals
- P&C Commercial Specialty/E&S
- Target Customers
- Carriers, MGAs/MGUs
Customers
- Activity Business Cover
- Enhance Insurance Services
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Last updated: 2026-06-03