Veruna (now Amplo)

The AMS built for growth

Agency Management Established Series B ($10M latest, $16M+ total)

Overview

Veruna, now rebranded as amplo (September 2025), is a technology company rebuilding the foundation of insurance agency systems. The company develops a modern Agency Management System (AMS) designed to automate busywork and empower agencies to focus on what truly drives growth.

Founded in 2015 and based in Hopkinton, Massachusetts, the company was originally known as Veruna and built on Salesforce's CRM platform. The rebrand to amplo reflects a commitment to fundamentally reconstruct agency technology rather than patch existing systems, positioning the AMS as connective tissue for data movement that reduces manual work.

The platform is built on four pillars: client-centric design, smarter data translation, one unified platform, and AI built into the architecture from inception.