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Zywave

Powerful insurance software that transforms how insurance professionals connect, grow, and succeed.

Agency Management Enterprise PE-Backed
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Overview

Zywave is a market-leading provider of cloud-based insurance distribution software, offering expansive digital solutions to strengthen and grow insurance businesses. The company delivers powerful insurance software that transforms how insurance professionals connect, grow, and succeed, turning data into actionable insights and accelerating quoting and client response times with agentic AI built for modern insurance workflows.

Founded in 1995 in Milwaukee, Wisconsin, Zywave has grown to serve more than 15,000 insurance organizations globally, including all of the top 100 U.S. insurance firms. The company's mission-critical software solutions help insurance brokerages manage customer relationships by streamlining sales and renewal processes, quote delivery, content generation, and data tracking and analytics.

Zywave has established itself as the most acquisitive software company in the insurance industry, having completed over 15 acquisitions including ITC (Insurance Technologies Corporation), Advisen, Strategic Insurance Software (SIS), and IBQ Systems. The company is backed by Clearlake Capital Group and Aurora Capital Partners.

Products & Services

TurboRater

Industry-leading personal lines comparative rater that helps producers and CSRs provide quotes quickly and accurately to improve efficiency.

Key Features

  • Integration with over 200 insurance carriers
  • Built-in underwriting rules with real-time risk assessment
  • Delivers quotations in under four seconds
  • Extensive quote reporting and analytics

Target Users: Personal Lines Agents, CSRs, Agency Principals

Agency Matrix

Web-based agency management system designed to automate daily tasks and streamline agency operations.

Key Features

  • Policy and client management
  • Commission tracking
  • Integration with TurboRater for seamless quoting
  • Document management

Target Users: P&C Insurance Agencies

Partner Platform (SIS)

Web-based agency management system and CRM solution specializing in commercial lines insurance agencies.

Key Features

  • Commercial lines policy management
  • Customer relationship management
  • Workflow automation
  • Reporting and analytics

Target Users: Commercial Lines Insurance Agencies

TurboRater for Websites

Consumer-facing online comparative rating solution that enables customers to receive instant quotes directly from agency websites.

Key Features

  • Access to over 225 carriers
  • Generates up to 16X more leads than standard online quote forms
  • Direct-to-carrier quoting
  • Customizable for agency branding

Target Users: Insurance Agency Websites, Digital Marketing Teams

Advisen

Data and analytics platform for the commercial property and casualty insurance market.

Key Features

  • Proprietary data sets for large, specialty risks
  • ACORD messaging gateway
  • Market research and analysis
  • Industry news and events

Target Users: Commercial Brokers, Carriers, Underwriters

Insurance Website Builder

Professional website solutions for independent insurance agencies.

Key Features

  • Responsive, mobile-optimized designs
  • Integrated rating functionality
  • SEO optimization
  • Content management system

Target Users: Independent Insurance Agencies

Personal Lines Quoting API

Cloud-based API for integrating comparative rating into agency management systems, CRMs, and other applications.

Key Features

  • RESTful API architecture
  • Multi-carrier quoting integration
  • Real-time quote delivery
  • Cross-sell opportunity identification

Target Users: Software Developers, Integration Partners, Agencies

Content & Marketing Solutions

Comprehensive content library and marketing tools for insurance professionals.

Key Features

  • Compliance-reviewed content
  • Email marketing automation
  • Social media tools
  • Client communication templates

Target Users: Insurance Brokers, Marketing Teams

At a Glance

Founded
1995
Headquarters
Milwaukee, Wisconsin
Employees
1000+
Funding
PE-Backed

Category & Focus

Category
Agency Management
Subcategories
Comparative Rating API Quoting Digital Distribution Agency Websites Content Marketing Data & Analytics
Insurance Verticals
P&C Group Benefits Life & Annuity Specialty
Target Customers
Agencies, Brokers, MGAs, Carriers

Customers

  • Top 100 U.S. insurance firms (all)
  • Over 15,000 insurance organizations globally
  • 250+ insurance carriers
  • 9,000+ independent agencies

Links

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Last updated: 2026-03-25